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ARFLEX

ARE YOU INTERESTED IN OUR ARFLEX PRODUCTS?

Founded in Milan in 1947, Arflex had its origins in the production of upholstered sofas and armchairs and tables, chairs, lighting and accessories for indoors and out. Thanks to its founders' roots in big industry and their know-how in upholstered furniture, they moved the company over to a more industrial production process, and began to experiment with innovative materials like foam rubber and elastic tape. The company continued to grow, attracting such names in architecture and design. Arflex has won many international awards from the Compasso d'Oro to the Triennale Gold Medal to the Wallpaper Awards to the Emu Image Award; its products are on permanent display at MoMA in New York, the Milan Triennale, the Tokyo Triennale and the Chicago Athenaeum. Research, even in the fields of culture and sociology, an innovative spirit and attention to detail have characterized the company since the 1950s. That is why Arflex is still a leading name on the international furniture scene.

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L’ingresso di Exenza studio in nuovi mercati attraverso un processo di ottimizzazione digitale della rete vendita

Il progetto proposto ha previsto l’inserimento dell’azienda nei mercati internazionali, con particolare riguardo ai mercati dell’area balcanica, particolarmente interessati all’offerta aziendale. Attraverso l’applicazione di strategia promozionali, finanziate all’interno del progetto proposto,  l’azienda ha ottenuto un incoraggiante posizionamento nei mercati selezionati. Il progetto è finanziato all'interno del POR MARCHE FESR 2021/2027 ASSE 1 – OS 1 - AZIONE 1.3 – INTERVENTO 1.3.1 e – ASSE 8 – OS 21 - AZIONE 21.1 – INTERVENTO 21.1.1. Bando per la diversificazione dei mercati CUP B19J22002530007 e ha ottenuto un contributo di € 22.153,60 .

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